2016 Digital Advertising Trends. Hint: Social Media Marketing!

A look at the trends in advertising through 2016 and a look at what may become the focus of 2017 in online marketing.

Should brands use emojis in social media marketing posts?

Should brands use emojis in their social media posts, or does that undermine their professionalism and expertise?

Brands on Facebook Live and their online personas – social media marketing for big brands!

Facebook Live allows brands to share videos in real time – but what brands are taking advantage of it in their marketing strategy, and how?

Subject lines that get email blasts opened

Email marketing tips for subject lines that get eblasts opened instead of lost in the inbox.

Donald Trump Needed Social Media Marketing Management Tools

How Social Guard could have helped The Real Donald from putting his foot in his mouth so frequently.

Desktop and Mobile Options For Live Streaming Video – Suggestions for Social Media Marketing

Live video is available on a number of social media platforms, all with their own niche.

Twitter cuts off Vine from it’s social media platform

Twitter closes down Vine, a 30 million investment from 2012 which failed to pay off for the social media company.

Should you advertise on Spotify, Tidal, Apple Music or Google Play Music?

What streaming music services are offering advertising opportunities, and which one is right for your company.

Twitter gives brands a new social media tool

All the latest information on Google’s newest Smart Bidding strategy, “Target Impression Share.”

Art & design is important at all levels of a project – Does NASA think differently?

Artwork can make the difference between a successful pitch, and another agency getting the job.