How to use #hashtags for social media marketing
Hashtags can be friend or foe for your brand. Find out the guidelines for using hashtags on Twitter, Facebook and Instagram.
Vertical Video: Get It In Your Social Media Marketing Strategy
Vertical Video is moving in on phones, so advertisers and digital platforms need to embrace the vertical to stay on top of digital trends, a
A second chance at a first impression
A look at how international companies have stayed relevant or lost it all in the last few decades of business due to branding choices.
2016 Digital Advertising Trends. Hint: Social Media Marketing!
A look at the trends in advertising through 2016 and a look at what may become the focus of 2017 in online marketing.
Should brands use emojis in social media marketing posts?
Should brands use emojis in their social media posts, or does that undermine their professionalism and expertise?
Brands on Facebook Live and their online personas - social media marketing for big brands!
Facebook Live allows brands to share videos in real time - but what brands are taking advantage of it in their marketing strategy, and how?
7 Tricks for Subject Lines That get Eblasts Opened
Email marketing tips for subject lines that get eblasts opened instead of lost in the inbox.
Donald Trump Needed Social Media Marketing Management Tools
How Social Guard could have helped The Real Donald from putting his foot in his mouth so frequently.
Desktop and Mobile Options For Live Streaming Video - Suggestions for Social Media Marketing
Live video is available on a number of social media platforms, all with their own niche.